Interbois, a specialist in interior wood finishing, called on our expertise to revitalize their brand. We worked hand in hand with them to redefine their positioning and create a distinctive new brand platform. A new visual identity was also developed to appeal to its target clientele: interior designers and design enthusiasts. Offering a range of infinitely customizable decorative wood components, Interbois empowers everyone to express their creativity. This renewal was launched through an original merchandising program deployed in Canac stores. Interbois: Interior Finishing. Elevated.
